Future Fashion Project brand & marketing collateral design

AIKO which means loved girl in Japanese is a sustainable, versatile jumpsuit brand that embraces every shape of form that makes real women beautiful. We want all women to to know that with an AIKO jumpsuit, they can conquer any occasion with 10 looks they'll be getting from one jumpsuit alone.

The jumpsuit top and bottom can be self tied to best fit the wearer's body which they can the sizing and colour choices can be customized based on their likings. We understand that every woman are born with different body types and not everyone may fit into the conventional sizing charts, especially for jumpsuits.

Our brand colours revolve around white, brown, wood and silver which symbolize simplicity, confidence, strength and sophistication. We want our brand to be very simplistic but not too modern that it is still approachable and relateble.

I designed three empowerment postcards which will be given to our customers when they purchase our jumpsuits. A personalized thank you note would be written for every customers to give a sense of brand connection.